1. Introduction
This Privacy Policy sets forth the principles regarding the collection, processing, and protection of personal data and information collected by the mobile application of Workflow Media Sp. z o.o. (hereinafter referred to as “Application”). These data are used for serving personalized advertisements, targeting, and optimizing the services offered.
2. Scope of Collected Data
The Application collects the following data:
- Device location,
- Installed applications and usage time,
- Technical data of the device, such as model, IMEI, MAC address, IP address.
3. Purpose of Data Processing
Data collected by the Application are used for:
- Personalization of advertising content,
- Targeting advertisements based on user activity and preferences,
- Optimization and improvement of the services offered.
4. Use of Data by External Applications
The Application utilizes both its own solutions and external applications integrated into the Workflow Media Sp. z o.o. system for the purpose of implementing advanced targeting and advertisement personalization features.
5. Sharing Data
User data may be shared or used in advertising campaigns for trusted partners of Workflow Media Sp. z o.o. A complete list of trusted partners is available at: https://workflowmedia.pl/wp-content/uploads/2024/04/zaufani_partnerzy.pdf.
6. User Rights
The user has the right to:
- Access their data,
- Request rectification of the data,
- Request deletion of the data,
- Restrict processing of the data,
- Data portability,
- Object to the processing of data.
7. Changes to the Privacy Policy
Workflow Media Sp. z o.o. reserves the right to make changes to the Privacy Policy. Any changes will be communicated to users through an update of the content available in the Application.
8. Contact
For matters related to the processing of personal data, please contact the data controller via email at: biuro@workflowmedia.pl.